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Customer journey
As for commercial spaces and department stores, VP design draws on a global approach where the aesthetic universe offered to customers is sustained by a broad reflection beyond the simple act of purchase: the “customer journey”.
VP design offers its expertise in commercial marketing (defining positioning and competition), flow management, theme environments in commerce and leisure, digital services and connected objects, planning of comfort zones, signage, light and sound.
The resulting conception brings together all theses fields and opens up a unique field of consumer experience in an exceptional cozy environment.
To ensure that each project will give birth to a “custom-made” place, VPdesign works as closely as possible with project managers, faithfully translating their business ambitions and creating original and outstanding spaces, both in design and usefulness.
The resulting conception brings together all theses fields and opens up a unique field of consumer experience in an exceptional cozy environment.
To ensure that each project will give birth to a “custom-made” place, VPdesign works as closely as possible with project managers, faithfully translating their business ambitions and creating original and outstanding spaces, both in design and usefulness.
